The cloud is everywhere and there’s no escaping it – not that we want to. The cloud was created as a centralized management system for data; however, today, almost everyone uses it for a multitude of reasons. Because of the cloud, we communicate differently, share data differently (whether that is visual or text-based), and so much more. Using the cloud means that, not only is our data protected, but also that it is accessible anytime, from anywhere. Whether it’s part of your personal technology strategy or just there because you are stuck with it, at the end of the day, we are all using it at home and at work. No matter how many users you have accessing your information, storing it in the cloud means keeping it safe. Everyone from business owners (of every size) to individuals with huge iCloud storage files understands that the cloud makes our lives easier and far more secure.
When we use the cloud properly, we are enhancing our productivity for two reasons: first, because our data is stored in one unified location and secondly, because we are able to access it “on the fly” as needed. And if you are one of the few people that don’t realize they are using the cloud, it’s easy to demonstrate that you probably are. For example, if you are using a Microsoft or Apple product, you’re using the cloud. If you have an online accounting or even an online gaming program, you guessed it, you’re using the cloud.
What you may not realize though is that each user modifies how they use the cloud themselves. Every cloud experience is different, just as every person is different. And, each of us processes information differently as well. Some of us are more visual, while others are more textual. By understanding this, we can begin to understand how using the cloud to our advantage is not only a time-saver, but also a productivity enhancer! In fact, with the right attention to detail and setup, the cloud is actually the best insurance money can buy for our data stores. And yes, this even includes pictures and videos!
What you may also not realize is that the cloud enhances our security and reduces the risk of losing our data. CIO.com and multiple publications have regularly reported that, “20% of cloud storage users recover from a site disaster in four hours or less. For those outside the cloud, a mere 9% of storage users can typically restore their information. For those that don’t use the cloud, this can be disastrous.”
This may not seem like a lot to you at first, but just think how it would be to lose pictures, graphics, documents and other files that cannot ever be recreated. It is impossible to put a number on the value of those lost files. And it is partially for this reason that the cloud was created in the first place. Since its launch, the cloud has changed significantly. Today, it’s a natural part of our everyday lives. In the beginning it was a purely a means of data and file storage. Today, there is Social Cloud Storage.
If you don’t know about it yet, you should! Social Cloud Storage, when used personally or professionally, offers a significantly higher rate of data engagement. It enables the user to organize and personalize their files as they see fit. It also enables the sharing of files and information in a curated manner never seen before. Between individuals or between departments in a company, Social Cloud Storage makes the cloud adaptable and shareable. The four cornerstones of Social Cloud Storage are: organization, access, control, and customization.
Now that you, the reader, have a better understanding of the cloud, and of Social Cloud Storage as well, it’s time to turn our attention to the two most commonly asked questions about it: bandwidth and cost. Cost comes in two forms: inherent cost and bottom-line cost. Because Social Cloud Storage is user-friendly and easy to set up, the only inherent cost comes with the time spent setting it up the way you want your data and files archived.
The real bottom-line cost, according to Arvind Raichur, CEO and Co-Founder of, MrOwl, comes with no cost and low-cost options. After studying the cloud industry and other related ones closely, Raichur and his team literally invented a new category for cloud-based technology applications called Social Cloud Storage™.
Social Cloud Storage “enables the sharing of content directly out of your cloud storage to a community beyond your contacts. Users can share information, while creating communities of curated information through their own personal cloud storage.”
Raichur notes, “it’s all about enhancing communications and building a wider community where individuals feel heard, understood, and above all, connected. And, it’s never been easier to share knowledge and resources because MrOwl offers unlimited storage for public content as well as 10GB’s of free private storage.” Today, MrOwl enables users to store free, unlimited files in public branches, up to 20MB per file. As your files increase in size, moving to the company’s private storage offering is your best bet.